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Breakout A: Meet people where they are: Programs for diverse populations

Heather Kennedy, Director of Customer Success, Fitbit Wellness

Whether your company has 500 or 5,000 employees, knowing the best practices for designing your program can save you time and energy. Take a cue from the experiences of Heather Kennedy, Director of Customer Success at Fitbit, as she discusses her learnings from helping hundreds of companies implement successful benefits and wellness programs.

Key takeaways from this session include:
- Understanding your population and designing a program that will resonate with multiple segments of the population.
-Encouraging wellness beyond workplace walls by finding champions within your organization and involve your local
- Tips and tricks to ensure your program is easy to understand, easy to join, and has enough variety to keep participants engaged.