Thank you, San Francisco.

Our first Captivate event was a huge success with 200+ HR leaders, 15 inspirational speakers, and thousands of steps taken.

Weren't able to make it? It's not too late! Join us at one of our upcoming events in New York or Chicago. Fitbit Captivate 2017 equips HR professionals with the inspiration and tools needed to help employees become their happiest and healthiest selves. You'll learn ways to implement engaging, effective wellness programs that drive strong company culture and business performance for years to come.  


Time Session Speaker(s)
8:00 - 8:30am Registration, Breakfast, Networking
8:30 - 9:00am Lift Off: What Wellness Means to Us Amy McDonough, SVP Strategy & Operations, Fitbit Health Solutions
9:00 - 9:45am Motivating Physical Activity: The Roles of Guilt, Pressure, Meaning, and Money Ken Resnicow, PhD, Professor of Health Behavior & Health Education, University of Michigan
9:45 - 10:05am Fitbreak and Snack
10:05 - 10:55am How TransUnion Boosted Global Step Count and Improved Company Culture Debra Wasserman, Director of HR Service Delivery, TransUnion
10:05 - 10:55am Moving Forward: How Wearable Device Data Shapes Employee Wellbeing Programs Rachel Schiff, Director of Product Management, Virgin Pulse
10:55 - 11:45am Panel: Workplace Wellness and HIPAA: What Is and Is Not Covered Katie Kenney, Attorney, Polsinelli Law; Lisa Acevedo, Shareholder, Polsinelli Law; April Carlson, Privacy Officer, Mayo Clinic & Lindsay Dailey, Attorney, Polsinelli Law
10:55 - 11:45am Demystifying ROI: Tracking Measurable Results of Your Wellness Program Rod Reasen, Founder & CEO, Springbuk
11:45am - 1:00pm Lunch and Networking
12:30 - 1:00pm Optional Demo Mark Fritts, Product Marketing Director, Fitbit Health Solutions
1:00 - 1:50pm The ABCs of ZZZs: How Sleep Impacts Your Bottom Line Maurice Ohayon, MD, DSc, PhD, Professor of Psychiatry & Behavioral Sciences, Stanford University
1:00 - 1:50pm Do's and Don'ts to Weight Management & Nutrition at Work Michael Maluccio, SVP/GM, Health Solutions, Weight Watchers
1:50 - 2:05pm Break
2:05 - 2:55pm A Mindfulness-Centric Approach to Emotional Intelligence Peter Weng, Vice President, Sales & Marketing, Search Inside Yourself Leadership Institute
3:00 - 3:55pm Making Productivity Simple in a Connected World UJ Ramdas, Co-Founder, Intelligent Change


Virgin Pulse’s award-winning platform helps employers create a workforce with the energy, focus, and drive needed to fully engage across all aspects of life. Virgin Pulse fosters healthy daily habits and sustainable behavior change, and sets the foundation for a company’s engagement efforts.


Springbuk is the leading employer-facing health intelligence platform. The analytics solution offers a complete view of an employer population. The platform integrates major data sources–including medical claims, pharmacy, biometric, payroll and activity–into a single warehouse for targeted engagement, predictive insights and real-dollar decisions. For more information, visit

The Venue

The Village -

The Village is a sophisticated venue on Market Street in Downtown San Francisco. With three floors and over 20,000 square feet, this space is the perfect setting for a unique and memorable wellness experience. The exposed brick, natural light, and historic essence will provide the welcoming environment you need to bring out your best wellness-self.