Speakers

 
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Lisa Acevedo, Shareholder, Polsinelli Law

Lisa Acevedo is a Shareholder and Co-Chair of Polsinelli’s HIPAA/Health Information Privacy and Security team. She brings nearly two decades of deep experience in HIPAA and health information privacy and security to provide clients with compliance strategies to maximize the benefits of health data while minimizing and responding to ever-changing threats and risks.

As a long-time HIPAA and privacy attorney, Lisa provided HIPAA advice and counsel to some of the pioneers in the wellness industry.  She continues to assist wellness program providers, employers and group health plans with their wellness strategies in this ever-evolving industry. 

Jason Boudrie, Director of Wellness, OrthoCarolina

Jason Boudrie, OrthoCarolina's Director of Wellness, has over 20 years experience in the fitness and wellness industry and has held many national certifications. He has built several successful wellness companies and fitness facilities, working with thousands of clients. With a focus on health improvement, personalized programs, and a culture of inclusion, the "Be Well" program has grown immensely.

In addition to directing the Be Well program, Jason also directs operations for the OrthoCarolina Wellness Center, which offers community fitness memberships, youth sports performance programs, personal training, weight management programs, health coaching, and more.

 
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Cindy Bubniak, Director of Marketing, Health Solutions, Weight Watchers

Cindy Bubniak is the Director of Marketing for Weight Watchers Health Solutions, a division of Weight Watchers International in New York City that partners with businesses and health plans across the US to help get employees healthier. 

Cindy has more than 20 years’ experience in developing marketing strategies and building advertising campaigns for health-focused companies, and she is a board member on the National Business Group on Health’s Institute on Innovation in Workforce Well-being.

 
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Caroline Budde, Global Chief Compliance & Privacy Officer, Walgreens Boots Alliance

Caroline Budde is the Global Chief Compliance & Privacy Officer for Walgreens Boots Alliance (WBA). She is responsible for the vision, development, and implementation of WBA’s global compliance program. 

Caroline works to translate highly complex concepts to ensure effective communication and comprehension of compliance requirements throughout all levels of the organization. Prior to joining Walgreens Boots Alliance, Caroline was a Senior Director & Chief Privacy Officer at Walgreens.

 
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April Carlson, MBA, CFE, HCISPP, Privacy Officer, Mayo Clinic

April Carlson, MBA, CFE, HCISPP, is the Privacy Officer for Mayo Clinic and is responsible for oversight of a privacy program for 64,000 employees, physicians, scientists, and students. Mayo Clinic has locations in several states including Arizona, Florida, Iowa, Minnesota, and Wisconsin and includes employee health plans, an employee assistance program, a TPA, and a health insurance company.

April has over 15 years of experience investigating privacy and compliance violations, identify theft, financial fraud, health care fraud, and drug diversion. She has previously worked for Blue Cross Blue Shield of Minnesota as well as Mayo Clinic’s TPA.

Angela Crawford, HR Director, Wake County Government

Angela Crawford serves as the Human Resources Director for Wake County Government, the second largest county in the state of North Carolina. Under Ms. Crawford’s leadership, Wake County has instituted countless award winning solutions in human resources. During her tenure, Wake County soared in its rankings as a healthiest employer and was recognized by the National Association of Counties (NACo) for leadership programs, wellness, and talent acquisition.

Prior to joining Wake County, Ms. Crawford served as the Human Resources Director for the NC Department of Revenue and Cherry Hospital. During her 17 year career in Human Resources, she also held several HR management and leadership roles at the NC Department of Transportation, where she was named Manager of the Year. Ms. Crawford is an active member of the SHRM and is a Certified Corporate Wellness Specialist.

 
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Linda Curtis, Teacher, Search Inside Yourself Leadership Institute

Linda combines 20 years of real-world corporate experience with a decade of coaching and consulting for entrepreneurs, business owners, corporate, and community leaders. She has held senior positions at U.S. Bancorp and the Harris Bank of Chicago and led an award-winning business development team at Visa. Linda has consulted with hundreds of private and corporate clients, and introduced mindfulness and emotional intelligence whenever practicable. 

Linda studied organizational development at DePaul University, and did post-graduate work at the University of Chicago's Graham School of Continuing Education, the American Management Association, and Visa’s Bankcard Management School. She is a graduate of the Integral Coaching Program at New Ventures West. 

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Lindsay Dailey, Attorney, Polsinelli Law

Lindsay Dailey is a Privacy and Data Security Attorney at Polsinelli PC specializing in health regulatory issues. She regularly advises health care providers, health plans, wellness programs, and technology clients on their HIPAA, FTC and international data privacy and security compliance. 

Lindsay spent a year and a half secunded to a national retail pharmacy, and previously worked in-house at the Illinois Office of Health Information Technology, American Medical Association, and American Dental Association. In her free time, Lindsay enjoys playing tennis and snowboarding. 

 
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Phil Daniels, Co-Founder, Springbuk

Phil Daniels is Co-Founder of Springbuk, where he leads the Growth and Partnerships for the health intelligence platform. Phil is also the Co-Founder of the national Healthiest Employers Award Program that has served over 18,000 employers that represent 60 million employee lives. 

Mindi Ennis, Product Marketing Manager, Virgin Pulse

Mindi Ennis is a Product Marketing Manager at Virgin Pulse. She focuses on the go-to-market strategy and organizational readiness for innovative product launches and platform integrations within the Virgin Pulse partners network. 

Prior to joining Virgin Pulse, Mindi led the product development and marketing strategy for Working Advantage, a national corporate discount program. Her passion is in connecting HR buyers with solutions that enable them to empower and encourage their employees to lead fun, healthy and productive lives. 

 
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John Ericksen, Director of Product, Fitbit Health Solutions

John Ericksen is the Director of Product at Fitbit, where he focuses on building products specifically for Fitbit Health Solutions--the Fitbit offering that is dedicated to working with employers and strategic partners in the corporate wellness space.

Prior to Fitbit, John was EVP at Kersh Health, having overseen product strategy for the company’s wellness division.  

Mark Fritts, Director of Product Marketing, Fitbit Health Solutions

Mark is the Director of Product Marketing for Fitbit Health Solutions. He is responsible for the team that builds the go-to-market planning, messaging and positioning for how we deliver the Fitbit products and services to corporate customers. 

Mark has over 15 years of experience running marking in high-tech software and hardware firms in the Bay Area. Mark finds his fit by chasing his son, dog, or more satisfyingly, a soccer ball around the pitch.

 
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Conor Heneghan, PhD, Director of Research Algorithms, Fitbit

Conor Heneghan, PhD, is a Director of Research Algorithms at Fitbit, where he has led efforts in development of sleep tracking and other physiological metrics using Fitbit technology. Prior to Fitbit, he worked at ResMed (2011-2015) as Chief Engineer. ResMed is a leading manufacturer and developer of sleep apnea and non-invasive ventilation therapeutics products.

From 2003-2011, he was co-founder and Chief Scientific Officer of BiancaMed, a start-up focused on novel sleep and respiratory tracking devices. Dr. Heneghan received his PhD in Electrical Engineering in 1995 from Columbia University, New York, and he has published over 200 scientific articles and abstracts in the areas of biomedical engineering and signal processing.

Katie Kenney, Attorney, Polsinelli Law

Katie Kenney currently works as an Attorney at Polsinelli PC. She counsels health care systems, technology companies, and group health plans offering wellness programs on compliance with the HIPAA privacy, to name a few.

Prior to joining Polsinelli, Katie worked for the U.S. Department of Health and Human Services (HHS), Office for Civil Rights (OCR), in Washington, DC. Katie’s primary goal for her clients is to make HIPAA compliance approachable and part of the organization’s day to day so that it does not serve as a roadblock to innovation. 

 
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Lauren Krasnodembski, Sr. Counsel, Regulatory, Cardinal Health

Lauren Krasnodembski is a regulatory attorney specializing in privacy and HIPAA at Cardinal Health, a global health services and products company that brings scaled solutions to help its customers thrive in a changing world. 

Lauren counsels Cardinal Health’s group health plan, a technology innovation lab, and over 35 businesses designated as a Covered Entity or Business Associate. She enjoys Cardinal Health’s ever changing innovative environment and likes to educate and collaborate with the health plan and various businesses on how to protect patient data when evaluating and implementing new opportunities.

Jeffrey Kullgren, MS, MD, MPH, Research Scientist, VA Ann Arbor Healthcare System

Dr. Jeff Kullgren is a Research Scientist in the Center for Clinical Management Research at the VA Ann Arbor Healthcare System and an Assistant Professor in the Department of Internal Medicine at the University of Michigan Medical School and Institute for Healthcare Policy and Innovation. 

Dr. Kullgren’s research primarily focuses on identifying innovative and scalable approaches to help patients and clinicians make better decisions, primarily by leveraging insights from behavioral economics. A secondary focus of his research is understanding how consumer-directed health plans and health care price transparency affect patient decisions about use of health care.

 
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Michelle Maldonado, Teacher, Search Inside Yourself Leadership Institute

Michelle is a former corporate attorney, turned business leader, with more than two decades of experience across the technology, legal, education, and nonprofit industries. As a result, she teaches with great compassion, and wisdom at SIYLI.

Michelle is also the CEO of consulting firm, Lucenscia, and a co-founding Board Member of the 501(c)(3) nonprofit, Northern Virginia Conscious Business Alliance. Michelle has received multiple awards in recognition of her leadership skills, including the “2016 Top Corporate Leader” by the Canadian-based HR.com’s Leadership Excellence.

Michael Maluccio, SVP & General Manager, Health Solutions, Weight Watchers

Mike joined Weight Watchers in 2016 and is responsible for the strategy, management, and growth of the Health Solutions division. Mike has more than 30 years of health and wellbeing experience.

Before joining Weight Watchers, Mike was President of the Commercial Health Plans division of Healthways, Inc. And, prior to Healthways, Mike was President of the Northeast Region National Accounts for Aetna, where he managed the largest national accounts region with more than 3 million members.

 
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Amy McDonough, SVP of Strategy & Operations, Fitbit Health Solutions

 Amy McDonough is SVP of Strategy and Operations for Fitbit Health Solutions, the Fitbit offering dedicated to delivering industry-leading solutions for corporate wellness, weight management, insurance and clinical research.

Previously, Amy held a couple of strategic roles at CNET Networks, including Director of Audience and Content Development for the Community Division, and Director of Strategic Partnerships. Fun fact: Amy used to run marathons, but now chases her two young boys around to get her steps. They keep her busy enough for a distance of 7,900 lifetime miles–enough to circle the earth.

Maurice Ohayon, MD, DSc, PhD, Professor of Psychiatry and Behavioral Sciences, Stanford University

Dr. Maurice Ohayon is Chief of the Division of Public Mental Health and Population Sciences, and a Professor of Psychiatry and Behavioral Science at Stanford University School of Medicine. Additionally, Maurice is the Director of the Stanford Sleep Epidemiology Research Center (SSERC), an MD, Psychiatrist, and a Sleep Specialist.

Dr. Ohayon has published several hundred papers and abstracts in peer-reviewed journals on sleep and mental disorders. He has also conducted several cross-sectional and longitudinal studies on the General Populations of Europe, North America (Canada and USA), and South Korea.

 
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UJ Ramdas, Co-Founder, Intelligent Change

UJ Ramdas is the Co-Founder of Intelligent Change, and Co-Creator of the Five Minute Journal and Productivity Planner. He cares deeply about the intersection of behavior and business, and loves reading, coffee, and meditation.

UJ is passionate about combining practical psychology and business to create a better world. With a background in Behavioral Science, Marketing, and Hypnosis, he’s consulted with (several hundred) clients, bringing them from confusion to clarity.

Rod Reasen, Founder & CEO, Springbuk

Rod Reasen is no stranger to corporate health, as he is the Co-Founder of the nationally recognized Healthiest Employer® Awards Program that serves over 6,000 employers. 

Rod is an authority on corporate wellness and health analytics and has authored over 30 articles in leading journals, including The Boston Business Journal, Employee Benefit Adviser Magazine, Broker World, and HR.COM. Rod serves as CEO of Springbuk®, the leading health intelligence platform for employers.

 
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Ken Resnicow, Professor of Health Behavior & Health Education, University of Michigan

Ken Resnicow is the Irwin Rosenstock Professor of Health Behavior and Health Education at University of Michigan School of Public Health and Professor of Pediatrics in the School of Medicine. He is also President of Academic Assistance, a health care consulting and motivational interviewing training firm.

Ken’s work focuses on designing and evaluating behavior change programs for a wide range of health behaviors including smoking cessation, weight loss, diet and physical activity, and medical adherence, to name a few. Additionally, he has collaborated with researchers in over 25 countries, and has published over 290 peer-reviewed articles.

Rachel Schiff, Director of Product Management, Virgin Pulse

Rachel Schiff is the Director of Product Management at Virgin Pulse. At Virgin Pulse, she has worked to enhance the game mechanics that drive users’ daily engagement, and successful behavior change.

With a background in software development, product management, and marketing at companies like Microsoft and MathWorks, she brings a strong understanding of SaaS best practices for user design and engagement to the Virgin Pulse global wellbeing solution.

 
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Shannon Seidt, Well-being Consultant, Humana

Shannon Seidt is a Well-being Consultant on Humana’s Associate Well-being & Insights Team, focused on driving holistic well-being initiatives, experiences and programming that support Humana’s Enterprise Goal to improve the health of its associate population by 20%. Shannon is primarily accountable for identifying the “moments of influence” during an associate’s tenure, and designs, develops, and leads new programs based on these moments.

Shannon has over 12 years of experience in Humana’s multiple sectors: HR Analytics, IT Project Management, Consulting, and Medicaid Governance. Away from work, Shannon is a professional clown, volunteers her services throughout the community, serves as the Director of Children's Ministries at her church, and enjoys spending time with her family.

Michael Staufacker, Director of Health Management, Emory University

Michael is the Director of Health Management in Central HR Administration at Emory University in Atlanta. He develops, implements, and evaluates health management programs and services for 29,000 university and healthcare employees. Michael also partners with Emory’s benefits department to ensure health plan and other vendor partners are held accountable for health improvement (disease management, maternity management, and behavioral mental health, to name a few). 

From 1994 until 2012, Michael worked for StayWell Health Management in a variety of roles including account management, call center management, and product development.

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Debra Wasserman, Director of HR Service Delivery, TransUnion

Debra has been at TransUnion for over 20 years where her role has included overseeing various functions within Human Resources including benefits, compensation, wellness, global mobility, immigration, and service delivery. In addition, she has worked closely with HRIS to implement and upgrade various self-service systems used by employees company-wide. 

In recent years, Debra created a global wellness program for TransUnion that is focused on the wellbeing of employees, including physical, emotional, and financial health.

Peter Weng, Vice President of Marketing & Sales, Search Inside Yourself Leadership Institute

Peter leads marketing and communications for SIYLI and is also one of its teachers. Previously, he was Director at Google and led various organizations, including global search quality evaluation, and online sales and operations for Greater China. Prior to Google, Peter worked at Dell in sales, operations, and marketing roles.

Peter has a Bachelor's degree in Agricultural and Biological Engineering from Cornell University. Additionally, he has both a Master's in Environmental Engineering and an MBA from the University of California, Los Angeles. He has worked on mindfulness and meditation programs in settings that range from corporations to prisons, and is also involved in efforts that support wildlife conservation and sustainable transportation.